The Ad Council will work with Square Enix, Inc. to include KINGDOM HEARTS III characters in the anti-bullying campaign, Because of You, with the goal of inspiring teens to build a more inclusive and welcoming

SQUARE ENIX and Ad Council Form Groundbreaking Partnership Against Bullying

The Ad Council will work with Square Enix, Inc. to include KINGDOM HEARTS III characters in the anti-bullying campaign, Because of You, with the goal of inspiring teens to build a more inclusive and welcoming community. A new PSA featuring iconic characters from the KINGDOM HEARTS franchise encourages teens to consider the impact that their actions—positive or negative—can have on peers. The […]

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HyperX Announces 2019 We’re All Gamers Ad Campaign Including Celebrity Influencers Post Malone, Gordon Hayward, Joel Embiid, JuJu Smith-Schuster, Pokimane, Shroud, Daigo, De’Aaron Fox and Rush

HyperX™, the gaming division of Kingston Technology Company Inc., and brand leader in gaming and eSports, today announced the first HyperX  We’re All Gamers ad campaign which will run across television, digital and social in 2019. The campaign features a diverse talent roster including Post Malone, Joel Embiid, Shroud, Gordon Hayward, Pokimane, JuJu Smith-Schuster, Daigo, De’Aaron […]

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GES Events Recognized by MAXI Awards and Ad Age 

GES Events Recognized by MAXI Awards and Ad Age

GES Events Recognized by MAXI Awards and Ad Age   LAS VEGAS, June 14, 2018 /PRNewswire/ — GES Events, which creates memorable and engaging brand experiences that drive traffic, announced it received two Silver ICSC Global MAXI Awards. The MAXI Awards recognize innovative events, programs and technology that add value to companies across the United States. Ad Age also recognized GES in […]

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Baidu will divest global ad tools business

Baidu will divest global ad tools business

Baidu will divest global ad tools business   Baidu reports it will strip its worldwide promotion and instruments business Global DU business. After the fulfillment of the exchange, Baidu will claim around 34% of Global DU’s exceptional offers and won’t have powerful control. The exchange is required to shut in Q3.Baidu announces it will divest its […]

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Alphabet roundup: Apple payments slowing, election ad changes, YouTube metrics

Alphabet roundup: Apple payments slowing, election ad changes, YouTube metrics

Alphabet roundup: Apple payments slowing, election ad changes, YouTube metrics   Alphabet roundup permitting contributed enormously to Apple’s  31% Y/Y hop in Services income in the as of late detailed quarter. A few experts believe Alphabet’s Google was the biggest supporter of that authorizing income. *Google told its financial specialists that development in rush hour […]

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