Video Games

After its successful debut last year, the Jägermeister ‘Track and Build’ initiative will return for 2020.

With an ambition of bringing together the exciting worlds of video games and leading-edge music, the concept is simple – Jägermeister is looking for an indie game

due for release in 2020 and the winning entry will have a soundtrack produced for it by award-winning cinematic bass duo Koven.

Indies are invited to enter the competition for free, with submissions being taken now. Simply email [email protected] with an overview of your game, demo trailer and any other assets you have. The entry period closes on February 17th 2020, when the shortlist of games will be revealed.

The winning studio will be announced at the beginning of March and will have the unique opportunity to have a game track produced by Koven.

London-based cinematic bass duo Koven is the production alias of producer Max Rowat and Katie Boyle. Within the games industry they are best known for creating the track ‘My Love’ for Rocket League, as well as the trailer music for Driveclub.

The inaugural Track and Build competition saw Cold Beam Games’ Beat Hazard 2 picked as the winning game. The electronic artist ROY was picked as the winning composer for his track ‘You Know’ which was exclusively produced by Koven for the game.

“We’re really excited to be bringing back Track and Build for 2020,” said Jägermeister’s Music Manager Tom Carson. “At Jägermeister we have a strong history of supporting emerging talent within the music industry and we want to do the same across the games industry. The first Track and Build initiative proved that we can bring the worlds of music and games closer together – we look forward to doing it again in 2020.”

Koven added: “We have a fondness for the video games scene and we’re delighted to be working with Jägermeister again for the next instalment of the Track and Build initiative. We’re looking forward to seeing the great games submitted – and to working with the winning team!”

Submissions are open now – enter for free via [email protected]

To find out more about Track and Build and to enter, visit

For further information, contact Lisa Carter at Mimram Media
E: [email protected]

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