Formula 1 and Hutch team up

Formula 1 and Hutch team up for mobile games partnership

Video Games

Formula 1 and Hutch team up for mobile games partnership

  • The worldwide, multi-year, multi-game agreement will see Hutch

develop ‘mobile-first' games

  • The partnership follows the success of the studio’s chart topping

racing portfolio

Formula 1®, the pinnacle of motorsport, today announces an exciting worldwide, multi-year, multi-game licensing partnership with Hutch, to create new games for iOS and Android mobile platforms.

Formula 1 racing began in 1950

 
Since its formation in 2011, Hutch has served an international player base of over 200 million gamers, delivering a chart-topping portfolio of mobile-first, car-focused games, including Top Drives, MMX Hill Dash 2, and Hot Wheels: Race Off.
 
The new agreement, which will commence in 2019, will see Hutch develop official FIA Formula 1 World Championship™ mobile games as the sport continues to expand its global audience, exploring new ways to engage fans through digital media initiatives.
 
Frank Arthofer, Director of Digital, Licensing and New Business, Formula 1 said:
“Since Liberty Media’s acquisition of Formula 1®, we have sought to establish partnerships that can enrich the experience of fans via innovative digital channels. We see Hutch as a leading mobile game development and publishing partner that can enable and reinforce that initiative, ensuring we engage our expanding, passionate worldwide community of fans.”
 
Shaun Rutland, CEO of Hutch said:
“As a studio of petrolheads, this partnership with Formula 1® is an exciting opportunity to take Hutch to the next level. Following a series of successful global brand partnerships, we see huge potential for mobile-first games, that will engage the Formula 1® community.”

Comments

comments

JADIRI GAMER

Jadiri Gamer "THE MORE YOU KNOW" Gamers Entertaining Gamers
Fandomfare Gaming Entertainment no.1 source in, Gaming news, Live Game Streaming , PC Gaming & related Events E3, Gamecon and more, eSports event news and releases gaming technologies.

Fandomfare Gaming Entertainment Video Games | Game Reviews | Game Streaming |Linux Distribution | more than 20-year online gaming and following the gaming industry\
Formula 1 and Hutch team up for mobile games partnership 1

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.