SportsCastr, the social live-streaming platform that allows anyone to become a color commentator, announced today that the company has formed an official partnership with the Women’s National Basketball Players Association (WNBPA) via REP Worldwide, the
Through the partnership with the WNBPA – which represents the current women’s professional basketball players in the WNBA – all current players will be invited to use
Terri Jackson, Director of Operations for the WNBPA said
“Fans crave authentic interaction, and through the SportsCastr live-streaming platform, our players have another exciting way to engage fans in real-time. This innovative technology also fits our objective to build unique group licensing opportunities through REP Worldwide that bring fans and players closer.”
This past June,
Andrew Schupak, CFO and Head of Strategy at SportsCastr stated,
“Women’s basketball fans are global and diverse. By partnering with the WNBPA, we aim to build the international reach of WNBA players while delivering unparalleled access to their fans.”
As part of the agreement, the WNBPA will have a dedicated portal within
The announcement follows news that the NFL Players Association (NFLPA), through its athlete-driven accelerator the OneTeam Collective, has acquired a minority stake in the company, making SportsCastr an officially licensed NFLPA platform.
Kevin April, SportsCastr CEO commented,
“From the NFLPA to the WNBPA, it’s our mission to provide a platform for all fans and athletes to have a voice. Through the WNBPA partnership, which offers fans live interactive video and exclusive content directly from players, the talents and personalities of these incredible female athletes will be on display for the next generation of fans.”
The first WNBA players will begin using the platform in the third quarter of 2018, with the WNBPA portal launching in Q4. For more information, visit SportsCastr.com or download the beta app at https://sportscastr.com/getapp.