Columbia Sportswear activates Microsoft Cloud to strengthen consumer engagement

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Columbia Sportswear activates Microsoft Cloud to strengthen consumer engagement PORTLAND, Ore., and REDMOND, Wash. — Jan. 30, 2018 — Columbia Sportswear Co. (Nasdaq: “COLM”), a leading innovator in the active outdoor apparel, footwear, accessories and equipment industries, and Microsoft Corp. (Nasdaq: “MSFT”) have announced plans to collaborate on enhancing Columbia Sportswear’s global...