Matt Spall and Simon Jeffery form new company, enable users to stream any online content directly to Smart TV.

Games industry veterans, Matt Spall and Simon Jeffery form new company, enable users to stream any online content directly to Smart TV.

Fandom Fare  –  Game News 

Matt Spall and Simon Jeffery form new company, enable users to stream any online content directly to Smart TV.

London,15th July 2016 – Video games industry veterans, Matt Spall and Simon Jeffery are proud to announce the formation of a new business; Invisiplay Limited, and the MVP (Minimum Viable Product) launch of their first product; Playora®.

Initially, Playora® is a free download for Windows PCs that allows a user to stream any online or offline content directly to their Smart TV over their home network.

Currently, content delivery to Smart TV devices is inconsistent, not only across different TV brands, but also within ranges of manufacturers devices. Users have no ability to choose what their device supports, and some high profile app withdrawals from the market have left users with reduced functionality on their TVs.

By allowing the user to choose any existing online content and stream it to their TV, Playora® completely removes the obstacle of app support and frees the user to watch whatever they want, whenever they want.

Playora® is free to use and the MVP can be downloaded from http://www.playora.com today. No wires, no dongles, no set top boxes, simply a breakthrough piece of free downloadable software.

The MVP release of Playora® is the first of a number of stages of development for the product with new updates, features, and additional format support planned. Invisiplay expects to open a new round of investment shortly to take this forward effectively.

Spall and Jeffery are veterans of the video games industry with a combined 55 years of experience of product development, sales and marketing.

Spall ( https://www.linkedin.com/in/mattspall ) worked on a number of high profile game titles early in his career including Command and Conquer and GTA2. He has founded and sold several businesses in mobile games, casual games and online play. Spall has dedicated his time for the past four years to fully understanding the Smart TV ecosystem and researching opportunities therein. He is currently Vice Chairman of games industry charity, GamesAid.

Jeffery ( https://www.linkedin.com/in/seabass41 ) is a proven successful games industry executive, having worked in high profile positions at Electronic Arts, Virgin Interactive, LucasArts, SEGA, and ngmoco. For the past four years he has acted as a ‘Virtual Exec’, mainly focused on the mobile business.

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